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Celebrations for Oliver’s one year anniversary at TMPR

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This month celebrates one year of Oliver working with us here at TMPR. Oliver started with us as a Marketing Intern, was quickly promoted to Marketing Assistant and now commemorates his first full year with us and what an accomplished year it has been!

Oliver joined us as a graduate Marketing Intern back in July 2021 and has flourished as an exceptional member of the TMPR team. We asked Oliver what the biggest highlight has been for him over the past year, and he said that working closely with clients that offer innovative and genuinely fascinating services was a personal favourite. Specifically, visiting one of our clients’ manufacturing factories: “Seeing the manufacturing process helped better my understanding of the company’s product and their core values. It is always nice to meet with clients in-person and develop those relationships, it’s crucial to our service.”

Through his work here at TMPR, Oliver also noted how rewarding he finds the job in experiencing positive results from client campaigns that he has worked on. While Oliver has been able to fully utilise academic skills gained from his BA Marketing degree, he believes the practical experience has given him the most fulfilment: “The experience and knowledge I have acquired over the past year is vast, plus the fast-paced environment has enabled me to take on new responsibilities everyday and push my capabilities to their full potential. I can’t wait to see what my future at TMPR brings.”

Speaking to TMPR’s Director Louise, she is really proud of Oliver’s progress from joining the team as a Marketing Intern last year: “Oliver is a key, valued member of the TMPR team. Aside from being our accomplished barista, Oliver’s adaptability and passion to deliver quality services to our expanding clientele transpires throughout his work.”

We are looking forward to continuing to support Oliver as he goes from strength to strength at TMPR. Oliver completed his Leadership and Management qualification last December and has come full circle as he now supports our new graduate interns in the first steps of their own TMPR journey.

Happy one year anniversary here with us, Oliver!

Managing change in manufacturing

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The Technical Marketing & PR team recently attended an expert panel discussion covering change management in manufacturing, hosted by Darwin Gray. Joined by an audience steeped in experience within the manufacturing sector, the panel evoked constructive discourse around how businesses can capitalise on new opportunities in a rapidly changing industry.

Change is inherent in manufacturing – whether it’s the effect of new legislation on supply chain management, or a generational shift in working patterns. It is, as the old saying goes, inevitable. As the discussion progressed, it became apparent that change is not something to be feared so much as seen as an opportunity to excel.

So, how can manufacturing businesses start managing change?

 

Plan for change

Too often, specialist consultants and industry experts are brought in to oversee change management projects during times of crisis. The first thing that the panel was keen to raise was that things don’t need to be heading south for change management to kick in – in fact, it’s much better to take a proactive approach.

There’s always a lot going on in manufacturing, and keeping your ear to the ground can go a long way to making sure you are ready for any changes that will affect your sector. Failing to plan is planning to fail – there’s a lot of clichés we could lean on here, but it’s safe to say that those who plan are most likely to prosper.

 

Encourage a ‘change mindset’

Change management does not have to mean an overhaul of business procedures. By creating a culture that supports growth and change, manufacturing businesses will be able to change gradually and ensure that they are working effectively and prepared for the future.

It’s important to be open to change. This might sound simple, but it’s crucial to recognise that change is happening every day – it’s normal, and we must accept it in order to make the most of new opportunities. By embracing a change mindset, manufacturing businesses can be flexible and take any developments in-stride.

 

Communicate and collaborate

One of the messages that the panel was keen to impress was that there is a wealth of support available to manufacturing businesses. By surrounding yourself with experts in your field, you can ensure that you have access to all the knowledge you might need to progress.

It’s worth being prudent with anyone who you introduce to your business, but the panel agreed that being trusting and finding the right partners can be invaluable. Whether it is involvement in government schemes or engaging more closely with local professionals, there is a huge ecosystem around the manufacturing industry which can be tapped into.

 

While there is a question around recognising the need for change, it seems more sensible that manufacturing businesses take a proactive approach to change management. With a strong team and a willing attitude to change, you can prepare your brand for the future and ensure that you’re evolving day by day.

For advice on how marketing and PR support can help you manage and effectively communicate changes in your business, contact the Technical Marketing & PR team.

Technical Marketing & PR Celebrates Double Shortlisting in Regional PR Awards

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For the second consecutive year, Technical Marketing & PR has been shortlisted in the ‘Outstanding Small Public Relations Consultancy’ category at the CIPR Cymru Wales PRide Awards. The awards recognise leading agencies and individuals in Wales, and celebrates the successes of PR in many businesses and organisations. Technical Marketing & PR has continued to deliver outstanding campaigns and services for a diverse range of clients, and the shortlisting acknowledges the exceptional work of the team.

In addition to the shortlisting for ‘Oustanding Small Public Relations Consultancy’, Technical Marketing & PR is also celebrating the recognition of its Account Executive, David Williams, who has been shortlisted as ‘Outstanding Young Communicator’. David joined the team in 2017, and his prowess in communication along with a passion for PR has contributed greatly to much of Technical Marketing & PR’s recent success.

Commenting on the news, David said: “I’m thrilled to be recognised for my achievements in the shortlisting for ‘Young Communicator of the Year’ at the CIPR PRide Cymru Awards.  When I joined the team I was just beginning my career in marketing & PR, and in a short space of time I am extremely proud of the progress I’ve made.”

Louise Matthews, Director of Technical Marketing & PR, said: “We are extremely pleased to be shortlisted for ‘Outstanding Small Public Relations Consultancy’ again this year. We constantly strive to deliver industry leading marketing and PR services for our clients, and the shortlisting is testament to the commitment of our team. David’s shortlisting as ‘Outstanding Young’ Communicator is indicative of this enthusiasm, and moreso of his remarkable development. I know I speak for all of us when I say we are very proud!”

You can see the full CIPR PRide Awards Cymru shortlist here.  Winners will be announced at the Cymru Wales PRide Awards ceremony on 11th October 2019 at The Exchange Hotel, Cardiff.

Community is at the Heart

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Here at Technical Marketing & PR, we are passionate about the future of Wales’ development. For this reason, TMPR consultant, Louise Matthews, volunteers as a non-executive director on the board for Planning Aid Wales, where she brings 15 years of marketing and PR experience to bolster the organisation’s communication capabilities.

Planning Aid Wales is a charity that works towards creating effective community involvement in planning and building development. The organisation promotes and facilitates community engagement, to help all voices be heard in the planning of Wales’ future.

With an ever-growing population, there is a need for the development of more houses and community facilities in Wales, with TMPR believing that community is at the heart of creating effective development policies. Louise comments: “Planning Aid Wales advocates that communication between local councils and the public is essential. I am proud to bring my marketing and PR skills to the charity, as it provides a future vision that looks to maximise community welfare.”

Take a look at Planning Aid Wales’ website to find out more about its services or how you can volunteer to support the charity: http://www.planningaidwales.org.uk/

Technical Marketing & PR Wins Major International Contract

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Technical Marketing & PR expands services ‘Down Under’

A Cardiff-based PR agency has won a major additional contract with existing client, Promethean – a global education technology company – to deliver the communications campaign which will promote the winners of its Australia and New Zealand Grant initiative throughout the region.

The first ever Promethean Grant competition was piloted in the UK last year, attracting entries from 250 schools across the country. Pupils were invited to show their creative skills to win a Promethean ActivPanel – an advanced interactive front of class display – with 30 schools being successful in winning the technology for their classrooms.

The success of the campaign has led Promethean to take the Grant global, and Technical Marketing & PR’s successful track record with promoting the UK incarnation has been recognised with the award of the PR brief for Australia and New Zealand. The company is set to manage the communications activity surrounding the winning schools and their creative campaigns.

The Promethean Grant is also returning to the UK in March 2018, with Welsh schools being encouraged to enter after there were no local finalists last year. Stuart Fraser, Promethean’s Head of Wales, said: “We’ve bolstered the support we offer to our customers throughout the region this year and it would be great to see some Welsh schools as winners.”

Gillian Rhodes, Promethean’s Head of Marketing in EMEA and ANZ, said: “Having seen the excellent coverage and exposure the Technical Marketing & PR team secured for the UK Grant over the last 12 months, there was no hesitation in commissioning them to deliver PR support for the ANZ programme.”

Louise Matthews, Director at Technical Marketing & PR, concluded: “This is a really great result for us and testament to the excellent work of our PR team. It’s a fantastic opportunity for us to take our public relations work to a new international level as well as support a great scheme that encourages creativity and technology in schools. This shows that Wales is a great place to come and do business.”

TMPR Lends a Helping Paw to Hope Rescue!

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Here at Technical Marketing & PR we like to sprinkle a bit of happiness whenever we can, and that’s just what we did recently with Hope Rescue in Pontypridd.

The team work hard to re-home rescue dogs within the local community, and as a small independent team they rely heavily on volunteers and donations. When we heard that they needed help to they buy an information portal for their newly refurbished charity shop in Pontypridd, we were pawsitive that we wanted to offer some financial support – not least because technology is kind of our thing.

With the new portal in place, shoppers can browse their website and have a look at the Hope dogs available for adoption, it’s definitely a handy addition to the shop, make no bones about it!

Take a look at the Hope Rescue website to see how you can get involved with helping the charity, or to browse the list of dogs looking for new homes http://www.hoperescue.org.uk.